Terms of Service

Merova reads a website you nominate, builds an editable brand profile from it, and generates advertising creative and copy from that profile. You download the results and use them yourself. We do not publish anything to any advertising platform on your behalf.

You need an account, you must give accurate details, and you are responsible for what happens under your credentials. Tell us promptly if you think someone else has access.

You must be 16 or older and able to enter a contract. If you are signing up on behalf of an organisation, you confirm you can bind it.

You may submit a website only if you own it, operate it, or are authorised by whoever does. Submitting a site you have no relationship with, in order to produce advertising in that brand's identity, breaches these terms.

You are responsible for the consequences of the URLs you submit, including any third-party rights in the material retrieved from them.

We may refuse or stop processing any URL at our discretion, including where we believe this section is being broken.

As between you and us, you own the ad sets Merova generates for you and may use them commercially. That ownership takes effect once the credits for them have been paid.

We keep ownership of Merova itself: the application, the site, and everything we built to make generation work.

Generated output is produced by automated systems. Similar output may be produced for someone else, and we cannot promise that any generated asset is unique or that it can be registered as a trade mark.

You are responsible for clearing what you publish. Check it before you spend money running it.

Do not use Merova to produce material that is unlawful, that impersonates a business you have no connection to, that infringes someone else's rights, or that would breach the advertising policies of the platform you intend to run it on.

Do not attempt to overload the service, reverse engineer it, or resell access to it.

We may suspend an account that breaks this section, and we will tell you why.

New accounts get a 7 day trial with 20 slide-credits. No card is required to start it, so nothing is charged and nothing renews automatically when it ends.

The trial runs once per person. Creating additional accounts to take further trials is a breach of these terms and we may close the accounts involved.

When the trial ends, or when the 20 credits are gone, generation stops until you choose a plan. Anything you generated during the trial stays yours and stays available to export.

The subscription is billed in advance through our payment processor, monthly or yearly depending on the term you pick. The Lifetime plan is a single payment and does not renew. Prices are shown on the pricing page and exclude any tax we are required to add.

On the subscription, generation is metered in slide-credits. One credit renders one slide, and the plan includes 100 credits per month. Credits are held when a set starts and spent only on slides that come back finished. Unused credits do not carry into the next period.

You can buy additional credits at any time. Top-up credits are charged separately from your plan, are added to your balance when the payment clears, and do not change your renewal date. Top-ups are consumed on the same terms as included credits.

On the Lifetime plan there is no credit allowance. You supply your own AI provider keys, generation runs against your accounts with those providers, and you are responsible for the charges they bill you. We are not a party to that relationship and cannot control what those providers charge or whether they remain available.

You can cancel the subscription at any time. Cancelling stops the next renewal, and you keep access until the end of the period you have already paid for.

If a payment fails we may suspend generation until it clears.

Subscription, monthly or yearly: write to us within 14 days of your first payment and we will refund it in full, provided you have spent fewer than 20 of the credits included with the plan. Credits used during the free trial are not counted towards that figure. After 14 days, or once more than 20 plan credits have been spent, payments are not refundable, and cancelling stops the next renewal rather than refunding the current period.

Lifetime: write to us within 14 days of purchase and we will refund it in full, provided you have not generated more than 20 slides since buying it. Because the plan runs on your own keys, we can see how much you generated but we cannot refund what your AI providers charged you.

Credits already spent on finished slides are not refundable, because the work has been done. Credits held against a set that fails or times out are released back to your balance automatically and are not treated as spent. Top-up credits follow the same rule, and any unspent top-up balance is refunded with a qualifying refund of the plan it was bought against.

Refund requests go to support@merovaai.com. Nothing here removes a refund right you have under the consumer law where you live.

We aim to keep Merova running but we do not offer a guaranteed uptime level on these plans. We may change, suspend or withdraw features, and where a change is material we will give reasonable notice.

The service is provided as it is. To the extent the law allows, we exclude implied warranties, including that output will be fit for a particular campaign or will perform commercially.

To the extent the law allows, our total liability to you in any 12 month period is limited to the amount you paid us in that period. We are not liable for lost profits, lost advertising spend, or loss of data.

Nothing here limits liability that cannot legally be limited, including for death, personal injury, or fraud. If you are a consumer, your statutory rights are unaffected.

You can close your account at any time. We can suspend or close an account that breaks these terms, or where we are required to. On closure your data is handled as described in the Privacy Policy.

We may update these terms. For material changes we will give notice by email before they take effect, and continuing to use Merova afterwards means you accept them.

These terms are governed by the law of the State of Delaware, without regard to its conflict of law rules, and the state and federal courts located there have exclusive jurisdiction. This does not affect any mandatory protection available to you as a consumer where you live.

support@merovaai.com